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Moorings from Akshayakalpa & its founder Shashi Kumar: making Indian farming lucrative
Manage episode 433936719 series 3465829
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In this episode we explore the many facets of Shashi Kumar and his wonderful journey to make farming viable. He is an engineer who stepped into the world of business without a business plan and he tried blending
ancient and modern techniques that could save the soil, and bring money to the farmer by organising the supply chain with the food value chain. Here is his story.
00:00 - Introduction to why farming is life
01:30 - Why Shashi came back to farming.
10:00 - Why is farming difficult in India, what should change.
17:30 - Making farming viable
27:15 - People who came back to farming.
33:40 - Agro ecology being critical.
38:48 - Surviving nine years of hardship before the business took off.
43:40 - The business model that farming needs.
48:38 - Building systems of transparency.
53:24 - Working with the community that loves farming.
57:00 - Inspired by family, father and Dr G N S Reddy.
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