Visual PR LIVE! podcast

51:22

Visual PR LIVE! Ep. 5 – The Power of Collaboration – Combining Strengths! – With guests Graeme Leighfield (GEL Studios) and Clare McDougall (Phoenix Enterprises) Tuesday 11th June 2024 - 1pm Visual PR LIVE features three main parts. Part one : Tips from Visual PR on how to use live and/or long-form conversational video and resulting assets, and how to get the most of out of them all by linking them together. Part two : A guest from the business community to not only touch on what they do but to leave you with at least one golden nugget of advice from their speciality to help you or your organisation. Part Three : Charity Spotlight section where we welcome someone from a charity either chosen by our business guest, or by Visual PR. With many charities operating across the world, it is easy to miss just why it is so vital, and what they do to achieve their objectives. Charities are not just about raising money but about making a difference, and there are various ways this can be achieved above and beyond the money that is raised to help them do it, and this makes more sense the more we can understand their motives, objectives, and methods. In this episode, the content of the three sections are: Visual PR – “The power of collaboration – Combining Strengths! How video and audio content featuring others within and guests outside of your organisation can enhance the message and its credibility you are trying to share. But the collaboration doesn’t stop at collaborating with people, but how it is vital to make all of your marketing and PR assets and efforts benefit from feeding to and from each other to maximise their results. Business Guest – Graeme Leighfield, Founder, GEL Studios. GEL Studios is the brainchild and labour of love from Graeme and is an award-winning, B-Corp-certified creative agency based in Swindon that provides everything from branding to website and marketing services or workshops. But Graeme has championed the mantra of “collaboration, not competition” as he truly believes that so much can be achieved from working together rather than against or overly protective against each other. We will discuss his advice and feelings on this matter, following his eye-opening and thought-provoking presentation on this subject that we saw earlier this year. – www.gelstudios.co.uk Charity Spotlight – Clare McDougall, CEO, Phoenix Enterprises. Phoenix Enterprises’s mission statement is “Improving social and financial inclusion for people in Swindon with mental health issues and learning difficulties through holistic support and work experience.” Each year they provide a vital safety net for over 100 vulnerable adults in Swindon with mental health issues, learning difficulties and physical disabilities. Their challenges range from Autism, Asperger’s and Down syndrome to depression and anxiety. Phoenix enriches lives by building employability skills. - www.phoenixenterprises.co.uk Visual PR is the missing link between PR and Marketing to create and maximise authentic connections with joined-up thinking. Regular, engaging, and natural conversational broadcasts which can be live and interactive, and then spawn social video clips, podcasts, blog posts, dynamic QR codes, and all linked and promoting each other to drive up the credible sharing of information, and deeper personal connections with you and your brand. Don’t forget that on the live show viewers can add their questions/comments in the comments section of wherever you are watching the broadcast (YouTube, Facebook, or LinkedIn), and they can be put up on screen with your profile name and photo. So, get involved and ask away. The shows can be watched back after the live broadcast (without the interaction) from the following locations: YouTube: www.youtube.com/@visualpruk/playlists Facebook: www.facebook.com/visualpruk/live www.visual-pr.co.uk @VisualPRUK (YouTube, Facebook, Twitter, LinkedIn, Instagram) enquiries@visual-pr.co.uk 01793 915110…

1
Visual PR LIVE! Ep. 4 – “Visible Brand, Deeper Connections” 1:23:27

há cerca de um ano1:23:27

1:23:27

Visual PR LIVE! Ep. 4 – “Visible Brand, Deeper Connections” – With guests Mike Land (Nickel Design) and Naomi Barker (Wiltshire Air Ambulance) To watch this episode in video format, click here: https://www.youtube.com/live/ry1AoIrNwMs Part one: Tips on how to engage with live video and resulting assets. Part two: A guest from the business community to not only touch on what they do but to leave you with at least one golden nugget of advice from their speciality to help you or your organisation. Part Three: Charity Spotlight section where we welcome someone from a charity either chosen by our business guest, or by Visual PR. With many charities operating across the world, it is easy to miss just why it is so vital, and what they do to achieve their objectives. Charities are not just about raising money but about making a difference, and there are various ways this can be achieved above and beyond the money that is raised to help them do it, and this makes more sense the more we can understand their motives, objectives, and methods. In this episode, the content of the three sections is: Visual PR – How a more personal and visual touch point each month helps create deeper connections to you and your brand. Business Guest – Mike Land, Creative Director, Nickel Design. Nickel Design is a creative agency focused on brand and how your brand looks, feels and sounds, so you can win more business and get noticed for all the right reasons. They have over 30 years of creative branding and design industry experience. As their tagline says, “We provide exceptional design for exceptional clients.” - www.nickeldesign.co.uk Mike is also doing a world record attempt, pulling a van for 24 hours for the longest distance in June, to raise money for the Wiltshire Air Ambulance, having survived a bungee chord snapping changing his perspectives on things. - www.givengain.com/project/mike-land-raising-funds-for-wiltshire-air-ambulance . This leads us perfectly onto… Charity Spotlight – Naomi Barker, Corporate Partnerships Lead, Wiltshire Air Ambulance. Wiltshire Air Ambulance is a registered charity providing an essential Helicopter Emergency Medical Service (HEMS) in Wiltshire, Bath and surrounding areas. The charity relies on donations to continue saving lives. It is not funded directly by the Government and receives no National Lottery grants. It costs £4.5 million a year to keep the lifesaving service operational, over £12,000 per day. - www.wiltshireairambulance.co.uk Visual PR is the missing link between PR and Marketing to create and maximise authentic connections with joined-up thinking. Regular, engaging, and natural conversational broadcasts which can be live and interactive, and then spawn social video clips, podcasts, blog posts, dynamic QR codes, and all linked and promoting each other to drive up the credible sharing of information, and deeper personal connections with you and your brand. Don’t forget that on the live show viewers can add their questions/comments in the comments section of wherever you are watching the broadcast (YouTube, Facebook, or LinkedIn), and they can be put up on screen with your profile name and photo. So, get involved and ask away. The shows can be watched back after the live broadcast (without the interaction) from the following locations: YouTube: www.youtube.com/@visualpruk/playlists Facebook: www.facebook.com/visualpruk/live www.visual-pr.co.uk @VisualPRUK (YouTube, Facebook, Twitter, LinkedIn, Instagram) enquiries@visual-pr.co.uk 01793 915110 (09:22) - - Mike Land - Nickel Design (44:34) - - Charity Spotlight - Naomi Barker, Wiltshire Air Ambulance…

1
Visual PR LIVE! Ep. 3 – “Authentic Connections, Right Message” – With guests Jo Starr and Bryan Avery 1:13:56

há cerca de um ano1:13:56

1:13:56

Visual PR LIVE! Ep. 3 – “Authentic Connections, Right Message” – With guests Jo Starr and Bryan Avery Monday 22nd April 2024 - you can watch the full live video broadcast here: https://www.youtube.com/live/PYtPrQwvEXo Episode 3 of Visual PR LIVE features three main parts. Part one: Tips on how to engage with live video and resulting assets. Part two: A guest from the business community to not only touch on what they do but to leave you with at least one golden nugget of advice from their speciality to help you or your organisation. Part Three: Charity Spotlight section where we welcome someone from a charity either chosen by our business guest, or by Visual PR. With many charities operating across the world, it is easy to miss just why it is so vital, and what they do to achieve their objectives. Charities are not just about raising money but about making a difference, and there are various ways this can be achieved above and beyond the money that is raised to help them do it, and this makes more sense the more we can understand their motives, objectives, and methods. In this episode, the content of the three sections is: Visual PR – “Authentic Connections, Right Message!” – we look at how adding talk-show style broadcasts/recordings increases your authenticity and engagement levels with viewers than just having scripted, edited, censored, and polished videos to the camera. But the trick is to take a leaf out of the PR world and not make your sales messages overt and off-putting. Business Guest – Jo Starr is a London-born content writer, brand voice adviser, speaker, trainer, and all-around beacon of positivity. She helps business owners to get clear on their purpose, clients and brand messaging and writes intuitive and insightful copy that reaches the right audience. She uses her 30+ years of experience in publishing and marketing to help her clients develop an authentic, fully aligned brand voice that speaks the right language and attracts the right clients. Jo is a 'glass-half-full' proud mother of 4 who loves music, wine, yoga, kickboxing and up-front honesty. - www.linkedin.com/in/jo-starr Charity Spotlight – Bryan Avery founder of SwimTayka – SwimTayka connects the dots between life-saving swimming skills and Drowning Prevention education for underprivileged children around the world. By partnering with local organisations, SwimTayka offers programmes that teach children to swim and educate them about the prevention of drowning. This dual focus enhances safety and health and fosters a deeper connection between young people and their local water bodies, ensuring a lasting impact. - www.swimtayka.org Our shows are designed to help you gain control of how your information is received and perceived and to make sure that your authentic personalities and brands are seen, heard, and felt as they should and deserve to be. PR is "the practice of managing and disseminating information from an individual or an organisation to the public in order to influence their perception", so it deserves to be brought to life rather than risk whether it is received in the tone and emotions that you intended, let alone read at all. Visual PR works with individuals and organisations (and/or their PR/Marketing teams) to add client-branded episodes of this unique interactive conversational broadcast to their marketing and/or PR strategies, along with the creation of assets from each episode (such as social video clips, audio for podcasts, transcriptions, QR codes, etc.). They are commonly hosted and interviewed by our founder, professional sports commentator and live host/presenter, Chris Dawes, to help make you or your guests feel more comfortable and natural, and for the conversations to be informative, engaging, fun (if appropriate) and flowing. Don’t forget that on the live show viewers can add their questions/comments in the comments section of wherever you are watching the broadcast (YouTube, Facebook, or LinkedIn), and they can be put up on screen with your profile name and photo. So, get involved and ask away. The shows can be watched back after the live broadcast (without the interaction) from the following locations: YouTube: www.youtube.com/@visualpruk/playlists Facebook: www.facebook.com/visualpruk/live www.visual-pr.co.uk @VisualPRUK (YouTube, Facebook, Twitter, LinkedIn, Instagram) enquiries@visual-pr.co.uk 01793 915110…

1
Visual PR LIVE! Ep. 2 – “It’s Not Just About the Show!” With guests John Lewis (JL Mindset Performance) and Jeff Tucker (Best Mates charity) 1:10:39

há cerca de um ano1:10:39