Episode 40 - Commerce Theory, Part 1
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This is the introduction to the second series of Season 2, which is about my new theory of human commerce.
We humans engage in commerce at every moment. We're used to thinking of commerce in a specific way, but it actually has a much broader and more universally relevant definition which is capable of contextualizing and explaining all of human behavior, and that's what Commerce Theory is about.
In the series that follows we'll unpack my theory of commerce step by step, examining, exploring, and explicating the 5 different layers that I discern behind every single human interaction.
Fundamentally human society is always balancing the interplay of 2 different components, the individual and the group. Follow along with this series as it unfolds so you can more fruitfully observe, understand, and shape that dynamic within every group that you influence.
Enjoy!
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