Welcome to the Stacking Slabs, a podcast for sports cards collectors. There's been a tremendous amount of change to our Hobby over the last few years and the one constant has been the passion from the collecting community. Stacking Slabs is built by the collector and lives to tell stories for the collector.
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What people want is a big outcome. And the only way you get a big outcome is to take a big swing and be bold. Welcome to The Content Cocktail Hour, the show hosted by The Juice’s Jonathan Gandolf and Clayton Stobbs that squeezes out the deepest secrets of modern B2B marketing professionals on pushing your brand to the forefront of the industry.
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Traditional advertising channels like newspaper ads, radio spots, billboards, and TV commercials are a great way to create demand, but lack what’s needed to capture it. We’re living in The Search Economy. Consumers have more access to information than ever before which puts them in complete control of their buying decisions. The problem? Most businesses aren’t doing enough to adapt to the changes to make it easy on their next customer to find them. On The Search Economy, David Riggs, Founder ...
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Welcome to "Unpluggered," the unofficial podcast covering all things St Kilda FC. Listen as Darren Parkin, Aaron McGrath and Nick Splitter interview great Saints, club insiders and former stars, as well as pulling apart all the big issues and questions facing the St Kilda Football Club each week. Feedback or sponsorship opportunities: unpluggered@gmail.com © Sportscaster Media https://sportscaster.media
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a climbing podcast
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Motocross Nostalgia - Stories & Swag
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The Business & Marketing Scoop with Mark Flavin of 3B1 brings you interviews with entrepreneurs, marketers, founders and leaders. Discover actionable insights and learnings that you can take back to your business. Check out 3B1 at https://3B1.ie
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Enormocast 292: Hamish McArthur and Holly Toothill – Showing Up
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On Episode 292 of the Enormocast, I sit down in a hotel in Squamish (Sḵwx̱wú7mesh) during the Arc’teryx Academy with Olympian Hamish McArthur and British competition climber Holly Toothill. I arrived in Squamish with Hamish booked and asked Holly to join at the last minute as a friend, teammate, and observer of Hamish’s performance in … Continue re…
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Exploring an Insane LeBron James Card Collection with Josh (@cardboard_chronicles)
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We're back with another Collector Showcase featuring Josh ( @cardboard_chronicles) and his insane LeBron James collection. From just picking up LeBron's Gold Exquisite RPA, to tracking down a 2003 Topps Chrome Gold Refractor that was found at a Goodwill... Josh's LeBron collection has everything. Subscribe to the Stacking Slabs YouTube Page Get exc…
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Brand-Demand Synergy and Rethinking MQLs with Matt Lyman, LeanData
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"It's that fun balancing act of which one do we want to succeed versus which one is succeeding? And then taking a look and saying, do we need to promote more the one that we want to succeed?" says Matt Lyman, VP of Demand Generation at LeanData In this episode of The Content Cocktail Hour, Matt Lyman, VP of Demand Generation at LeanData, draws from…
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Auction Talk #29 with Nic (@thewharfsportscards)
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In this week's Auction Talk Brett and Nic cover the recent 1997-1998 Skybox Metal Universe Chris Mullin Precious Metal Gems Green sale, dive into Card Ladder Headlines, take listener questions, talk football, and cover the auctions that interest them. Don't forget to check out The Wharf Sports Cards for all of your consignment and card funding need…
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Collecting is the Ultimate Form of Expression
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In this week's flagship episode Brett discusses the benefits of using collecting as an opportunity to express your fandom. He shares why he believes it's important to be unique with your collecting and why it's important to share your cards. Subscribe to the Stacking Slabs YouTube Page Get exclusive content, promote your cards, and connect with oth…
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Lean Research for Effective Content with Clay Ostrom, Map & Fire
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"I think one of the misconceptions around research is that it's got to be this long, formalized process that takes months and maybe a lot of budget. And I think that just kind of scares people away from the idea, or at least makes it something that you just want to put off indefinitely," says Clay Ostrom, Founder and Brand Strategist at Map & Fire …
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Collector Showcase: Andy's (@byebyebabycards) Insane Barry Bonds Collection
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Andy has built one of the most significant 90's collections to follow on IG. Andy specializes in 90s, but he's focused on specific players that resonate with him many years later. One of the biggest parts of his collection is Barry Bonds. During this showcase we discuss Bonds, his cards, and what he means to Andy. Subscribe to the Stacking Slabs Yo…
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SSP Auction Spotlight #1 with Nic (@thewharfsportscards)
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Brett and Nic (@thewharfsportscards) are launching a new pilot SSP Auction Spotlight which will dig into a small subset of cards that are selling through The Wharf Sports Cards. In these episodes Brett and Nic will be getting into the weeds to discuss specific card's history, appearance, market activity, and current status in the hobby. This episod…
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Why Quality Content Really Matters in The Search Economy
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In this episode of the SCORE series, the methodology Pneuma uses to help their clients find their next customer, David and Brett discuss editorial. They discuss why quality content matters and how having a great editorial process can help elevate your position in The Search Economy. Subscribe to The Search Economy Newsletter for the companion piece…
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How an International Collector Built a Significant Michael Vick Collection with Benedikt (@vick7collector)
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In this week's collector conversation Brett chats with Benedikt (@vick7collector) about the roadblocks that are involved with being an international collector. He shares the why behind his passion for collecting Michael Vick and tells stories about the cards he's acquired along the way. Subscribe to the Stacking Slabs YouTube Page Get exclusive con…
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The Art of Customer-Led Growth in B2B Marketing with Jeff Reekers, Champion
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"And through that phase really saw the power of what happy users and customers can bring the organization in terms of growth and effective and efficient growth," says Jeff Reekers, Co-Founder and CEO of Champion. In this episode of The Content Cocktail Hour, Jeff Reekers, Co-founder and CEO of Champion, shares his journey as a marketer turned CEO. …
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Auction Talk #28 with Nic (@thewharfsportscards)
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In this week's Auction Talk Brett and Nic cover the recent 1997 Skybox Metal Universe Jerry Rice PMG Red /150 sale, dive into Card Ladder Headlines, talk listener questions, and cover the auctions that interest them. Don't forget to check out The Wharf Sports Cards for all of your consignment and card funding needs. Subscribe to the Stacking Slabs …
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Navigating the Many Types of Seller Profiles That Come Our Way
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In this week's flagship episode Brett talks about navigating the different types of sellers that come our way when buying cards. He shares why he doesn't buy cards from sellers who don't give a price and more. Subscribe to the Stacking Slabs YouTube Page Get exclusive content, promote your cards, and connect with other collectors who listen to the …
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Hobby Shop Talk Episode 6 with Jamison Long (@portcitysportscollectibles)
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And we're back with another episode of Hobby Shop Talk with Jamison Long, Owner at Port City Sports Collectibles. During the conversation we dig into Jamison's experience at Fanatics Fest. He shares some of his highlights and opportunities ahead of the Port City Sports Collectibles brand. Follow Port City Sports Collectibles: Instagram | TikTok | F…
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How to Repurpose and Leverage Video Content with Lindsay McGuire, Goldcast
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"In the era of AI, video is where you can be more human. We advocate that AI always needs a human handler. The role that video plays in modern marketing is crucial; it allows for natural, engaging human-to-human connections," says Lindsay McGuire, Associate Director of Content and Campaigns at Goldcast. In this episode of The Content Cocktail Hour,…
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The Not Sexy, But Essential Side of SEO in The Search Economy
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In this episode of the SCORE series, the methodology Pneuma uses to help their clients find their next customer, David and Brett discuss recode. They discuss why the technical side of SEO matters and ways we should avoid tanking our website performance before we even get started. Subscribe to The Search Economy Newsletter for the companion piece to…
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When Your Team Drives All of Your Collecting with Joe (@henry_rowengartner_cards)
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In this week's collector conversation Brett chats with Joe (@henry_rowengartner_cards) about his passion for collecting the Chicago Cubs. Joe shares why the team matters so much to him and how he's infused those memories into the collection that he's building today. Subscribe to the Stacking Slabs YouTube Page Get exclusive content, promote your ca…
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The CEO's Perspective on The Search Economy #1 with David Riggs
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CEO and Founder of Pneuma David Riggs shares an update on Pneuma's position on the INC 5000 list and how it helps validate the strategies we use to help our clients find their next customer. Subscribe to The Search Economy Newsletter for the companion piece to this episode delivered every Friday. For more content coming from the Pneuma team check o…
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Inside the 2024 SaaS Benchmark Report with Mollie Kuramoto, High Alpha
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"Content distribution is more important than the actual content," says Mollie Kuramoto, Director of Marketing at High Alpha. In this episode, we’re joined by Mollie Kuramoto, Director of Marketing at High Alpha, to discuss the making of the highly anticipated 2024 B2B SaaS Benchmark Report. Mollie shares her journey, from her early days at a market…
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Auction Talk #27 with Nic (@thewharfsportscards)
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In this week's Auction Talk Brett and Nic cover the 1997 John Elway Showcase Legacy Row 0 Masterpiece 1/1 sale, hit Card Ladder Headlines, discuss if a card is really worth what someone bought it for in a non-auction format, and cover the auctions on the block that are interesting to them. Don't forget to check out The Wharf Sports Cards for all of…
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How to Avoid the Overwhelm When Collecting Your Team
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In this week's flagship episode Brett talks about how he's managing to overcome the overwhelm with team collecting. He shares how he's shrinked the sea around his team and why it's led to the most fun year he's ever had collecting. Subscribe to the Stacking Slabs YouTube Page Get exclusive content, promote your cards, and connect with other collect…
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6.52: A glorious way to end the season (but more to come)
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There's not much better than beating the Blues, except beating the Blues right at the death. It was the perfect way to end what was ultimately a disappointing season 2024. PLUS! A special message for one of our special people. We'll be back throughout the offseason with a proper season review, and trade/draft updates etc, and maybe a few more guest…
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How AI and Content Shape Modern Marketing Strategies with Dr. Amy Cook, Fullcast
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"AI will never replace good content, that you will never get the human out of it, and that people are already starting to discern," says Dr. Amy Cook, Co-Founder and CMO at Fullcast. In this episode, we’re joined by Dr. Amy Cook, co-founder and CMO of Fullcast, to discuss her journey from academia to the C-suite, the role of content in the buyer's …
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How To Do Backlink Outreach the Right Way in The Search Economy
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In this episode of the SCORE series, the methodology Pneuma uses to help their clients find their next customer, David and Brett discuss outreach. They discuss what a winning backlink strategy looks like and why a personalized outreach process is the primary way to begin to see results. Subscribe to The Search Economy Newsletter for the companion p…
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How to Create Focus and Dive into a Massive Project with Greg (@jaxjagsmuseum)
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In this week's collector conversation Brett chats with Greg (@jaxjagsmuseum) about his focused team collecting. Greg is a Jacksonville Jaguars team collector who specializes in Prizm Gold Vinyl. Greg talks about his journey to find focus and how he approaches building his collection. Subscribe to the Stacking Slabs YouTube Page Get exclusive conten…
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6.51: "The boat or the box?" - LIVE on YouTube
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One game to go! As we sit down LIVE on YouTube we discuss a fantastic second half that drove the Saints to a wonderful victory against Geelong - the Top-4 hopefuls from down the highway - and now we have one more week to upset the apple cart in terms of who makes the Finals, as our opponents Carlton sit in 8th spot ahead of the final round. Please …
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Rethinking B2B Content and Courses with Erica Schneider, Cut the Fluff
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"Do not say anything that doesn't need to be said. Keep it as simple as possible," says Erica Schneider, Founder of Cut the Fluff In this episode, we’re joined by Erica Schneider, founder of Cut the Fluff, to discuss why LinkedIn might not be for everyone, the art of effective editing, and the power of building a personal brand. Erica also shares h…
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Auction Talk #26 with Nic (@thewharfsportscards)
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In this week's Auction Talk Brett and Nic cover the 2013 Topps Chrome Travis Kelce Gold Refractor /50 sale, spotlight Card Ladder headlines, respond to some listener questions, and of course hit the auctions that are interesting to them for this week. Don't forget to check out The Wharf Sports Cards for all of your consignment needs. Subscribe to t…
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In this week's flagship episode Brett discusses what he means by the hobby having neighborhoods and why it's important to spend your time in the pockets that bring you the most happiness. Subscribe to the Stacking Slabs YouTube Page Get exclusive content, promote your cards, and connect with other collectors who listen to the pod today by joining t…
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Boosting Productivity in Hybrid and Remote Work Environments with Perttu Ojansuu, Happeo
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"CEOs often push to market without securing internal engagement, but full internal commitment is essential to transforming a company into a well-oiled machine," says Perttu Ojansuu, CEO and Co-founder at Happeo In this episode, we’re joined by Perttu Ojansuu, CEO and Co-founder of Happeo, to discuss knowledge management and its profound impact on o…
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Why Conversion is Everything in The Search Economy
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In this episode of the SCORE series, the methodology Pneuma uses to help their clients find their next customer, David and Brett discuss conversion. They discuss how to overcome the challenges of earning the click, definitions around conversion, and share customer examples. Subscribe to The Search Economy Newsletter for the companion piece to this …
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Ever wondered how footy teams came to life? AFL Team Builders is a journey into the historic foundations on which every non-Victorian expansion club was built. Featuring inaugural CEOs, presidents, coaches, board members and star players, host Niall Seewang takes you behind the scenes with the people tasked with building all the teams that joined t…
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The Current State of the 90s Baseball Cards and Finding Your Niche with Michael (@roundtree13_cards)
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In this week's collector conversation Brett chats with Michael (@roundtree13_cards) about the rise in interest of the 90s baseball rare and scarce parallel category. He uses his Randy Johnson collection as a back drop and discusses key sets of the era. Subscribe to the Stacking Slabs YouTube Page Get exclusive content, promote your cards, and conne…
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The Future of Privacy in Tech Featuring Luke Mulks, Brave Software
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"If Google is making all their money from advertising, and advertising compromises users privacy, you start to see product decisions where they put the user's privacy at risk, even though the browser is supposed to be the user agent," says Luke Mulks, VP Business Operations at Brave Software In this episode of The Content Cocktail Hour, our guest i…
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Auction Talk #25 with Nic (@thewharfsportscards)
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In this week's Auction Talk Brett and Nic cover the spotlight auction result of the 1999 Metal Universe Jerry Rice Precious Metal Gems /50 SGC 8, Card Ladder headlines, and the auctions that are interesting to them for this week. Don't forget to check out The Wharf Sports Cards for all of your consignment needs. Subscribe to the Stacking Slabs YouT…
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6.50: "The worst 8 goal win of all time?"
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"A very ordinary game of football..." "Bruise-free footy..." But, a win's a win, and win we did, over the Tigers at Marvel Stadium. What's left to play for? Philip Dalidakis joins us in place of Darren Parkin as there's still plenty of question marks ahead of the final two weeks of the season. Please remember to rate and review our show on whatever…
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Shooting From the Hip About Sports Cards
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In this week's flagship episode of SSP Brett shoots from the hip about a myriad of sports cards topics that were on his mind. This is one of the few episodes in the history of the podcast where there were no notes used. Subscribe to the Stacking Slabs YouTube Page Get exclusive content, promote your cards, and connect with other collectors who list…
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Creative Operations and AI Readiness in B2B Marketing with Tristan Pelligrino, Marketers in Demand
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“AI can summarize a conversation. You can have AI help you on the video editing side to spin out a lot of different pieces. There are a lot of different things that we'll be able to do. But I do believe that one to one conversation will always be a big part of marketing,” says Tristan Pelligrino, Co-founder of Marketers in Demand. In this episode o…
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Enormocast 290: Hayden Jamieson -Through the Valley of Darkness
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On Episode 290 of the Enormocast, I sit down in a cool, dark hotel room on a bright and HOT day in Lander, WY with bigwall climber, Hayden Jamieson. Hayden and I both slumped into our chairs after escaping the 100 degree day outside and tried to gather ourselves for the interview, and that’s when … Continue reading "Enormocast 290: Hayden Jamieson …
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The 5 Strategies We Use To Help Our Clients Win in The Search Economy
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David and Brett kick off the podcast series on SCORE, the methodology that Pneuma uses to help their customers find their next customer. The series kicks off discussing strategy. David discusses Google ranking factors, quick wins, competitor strategies, and more. Subscribe to The Search Economy Newsletter for the companion piece to this episode del…
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Collecting Patrick Mahomes and Completing Key Runs of His Cards with Joaquin (@livedrevil_sports_cards)
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In this collector conversation Brett chats with Joaquin (@livedrevil_sports_cards) about completing the Patrick Mahomes Gold Prizm run. He shares his mentality when it comes to building out a collection of a player like Mahomes. Also, Joaquin shares the story of pulling the Mahomes NT RPA at The National. Subscribe to the Stacking Slabs YouTube Pag…
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The Power of Podcasting featuring Rachel Elsts Downey, Share Your Genius
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"If you launch a podcast with a very specific point of view, and you know who you're putting it in front of, people will listen to it," says Rachel Elsts Downey, Founder and CEO of Share Your Genius In this episode of The Content Cocktail Hour, Rachel Elsts Downey, founder and CEO of Share Your Genius, shares her strategic insights into why every b…
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Auction Talk #24 with Nic (@thewharfsportscards)
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In this week's episode of Auction Talk Nic and Brett spotlight the 1998 Donruss Crusade Ken Griffey Jr /250 PSA 10 sale, hit Card Ladder Headlines, address listener questions, and cover the auctions that are getting them out of bed in the morning. Don't forget to check out The Wharf Sports Cards for all of your consignment needs. Subscribe to the S…
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6.49: "F**k this, I'm just gonna go surfing..." ft. Brett Peake [ FULL EPISODE ]
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A humbling at home by the rampant Lions brought the Saints back to reality. We're joined this week by 2010 Grand Final midfielder, BRETT PEAKE, who tells some great Ross Lyon stories and rates his old Fremantle captain, Matthew Pavlich, to his St Kilda skipper, Nick Riewoldt. Please remember to rate and review our show on whatever platform you're m…
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The Benefits of Using Funding Services When Cards We Need Pop Up
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In this week's flagship episode Brett talks about a card that was on his list coming available and the steps he took to acquire it with the help of The Wharf Sports Cards funding. This was the first time he used a funding service and shares details on the process. Subscribe to the Stacking Slabs YouTube Page Get exclusive content, promote your card…
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Amplifying Your LinkedIn Presence featuring Casey Hill, ActiveCampaign
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"Content that includes personal perspectives, anecdotes, and real experiences tends to rank better on Google. This type of content is also performing well on other platforms, including third-party sites and social media channels like TikTok," says Casey Hill, Senior Growth Marketing Manager of ActiveCampaign. In this episode of The Content Cocktail…
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How to Avoid Wasting Time with Vanity Metrics in The Search Economy
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In this week's episode of The Search Economy David and Brett do a deep dive into vanity metrics. They share examples, issues, and hurdles that you have to overcome with vanity metrics. They share what revenue related metrics should be tracked in order to learn more about finding your next customer. Subscribe to The Search Economy Newsletter for the…
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How to Make Deals at The National When You're Not Setting Up with Kevin (@DaCaptain37)
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Welcome back to the collector conversation for the final episode of SSP Collector Appreciation Week. Brett is joined by returning guest Kevin (@DaCaptain37) to discuss his atypical National experience and how he set up plenty of deal in advance. Kevin discusses the good, bad, and ugly about this year's event and how he created opportunities for him…
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Secrets to Effective Product Marketing and Sales Alignment with Justin Dorfman, AssetMule
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"Product marketing involves early engagement to understand the customer's needs and priorities, build features that resonate, and ensure effective messaging and positioning for a successful launch and sales," says Justin Dorfman of AssetMule. In this episode of The Content Cocktail Hour, Justin Dorfman, founder and CEO of AssetMule, joins us. With …
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6.48: "Back-to-Back..." ft. Troy Schwarze [ REPLAY ]
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Two in a row! Our last month or so has been pretty good, and it feels like the tide might be turning as the playing group start to understand the requirements of Ross Lyon's gameplan. Plus we revisit our chat with 2004 matchwinner TROY SCHWARZE from a few years ago, as we take a look at another home clash with the Brisbane Lions at Marvel Stadium. …
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