081: Fuel Your Passion - Raul Cardenas Founder of QO Nutrition

Finding Strong

Summary
Raul Cardenas, founder of QO Nutrition, joins the podcast to discuss his brand and its unique product. QO Nutrition offers a natural nutrition powder made from six simple whole food ingredients that are wood fire roasted. The product can be used as a meal additive, meal replacement, or for fueling before, during, and after training. Raul shares his inspiration for creating the product, which came from his time spent in the Copper Canyon running with the Tarahumaras. He discovered their use of pinole powder and saw the benefits it provided for endurance running. Raul emphasizes the importance of sourcing high-quality ingredients and ensuring the product is third-party tested. Despite the saturated nutrition marketplace, Raul is driven by the belief that his product is needed and can help people improve their performance and overall health. Raul Cardenas shares his journey of building a brand that promotes healthy living through nutrition. He emphasizes the importance of pursuing a business that you believe in and are passionate about. Raul discusses the challenges he faced in the early stages of his startup, including creating momentum and overcoming setbacks. The conversation also explores the benefits of a whole food plant-based diet and the role of nutrition in longevity and performance. Raul highlights the versatility of QO Nutrition's products, such as the Pinole cookies and electrolytes, and shares his vision for expanding the brand in the next three to five years. The episode concludes with advice on taking risks and pursuing one's goals.
Takeaways
QO Nutrition offers a natural nutrition powder made from six simple whole food ingredients that are wood fire roasted.
The product can be used as a meal additive, meal replacement, or for fueling before, during, and after training.
Raul was inspired to create the product after discovering the use of pinole powder by the Tarahumaras in the Copper Canyon.
QO Nutrition emphasizes sourcing high-quality ingredients and ensuring the product is third-party tested.
Despite the saturated nutrition marketplace, Raul believes his product is needed and can help people improve their performance and overall health. Pursue a business that you believe in and are passionate about.
Overcoming challenges and setbacks is part of the process of building a startup.
A whole food plant-based diet can contribute to longevity and improved health.
QO Nutrition offers versatile products, such as Pinole cookies and electrolytes, that can be used for fueling workouts and as healthy snacks.
Taking risks and making the leap are essential for pursuing your goals.
Keywords
QO Nutrition, natural nutrition powder, whole food ingredients, meal replacement, fueling, training, Copper Canyon, Tarahumaras, pinole powder, endurance running, high-quality ingredients, third-party tested, performance, health, QO Nutrition, healthy living, nutrition, startup challenges, whole food plant-based diet, longevity, performance, Pinole cookies, electrolytes, expansion, taking risks