3X Electrical Sales Crown Champion & Service/Install Manager Juan Carlos Conchas Shares His Cool, Calm Sales Style & Process

The Successful Contractor Podcast

In the morning, Juan Carlos Conchas is an electrical service & install manager, as well as sales trainer, for Pacific Coast Home Services in San Jose, CA. In the afternoon, he straps on his tools, takes a call or two, and sells close to $1MM in residential electrical every year. (In 2023, he sold $860K.) Yes, Juan Carlos is a CertainPath Electrical Sales Crown Champion… by selling part-time!

Juan Carlos never sold a thing before going to work for Pacific Coast. But when he was sent on a callback on a $30K job (that he didn’t sell or work on), Juan Carlos earned that angry customer’s trust—and then sold him a $100K job. Pacific Coast knew they had a star.

In this show, Juan Carlos shares his entire service call process in detail, explaining how he sells everything from diagnostics to panels to rewires to whole-house surge and more. What you’ll find is Juan Carlos doesn’t win over customers by smooth talking or pushing. Instead, he’s cool and calm in his demeanor. And he takes time to truly educate customers so they’re happy about their buying decisions.

Show Notes

The Successful Contractor Podcast is a part of the CertainPath family. CertainPath builds successful home service businesses—and has for 25 years. We do it by providing contractors with a proven path to success, professional coaching, software solutions, and a member community of 1,100+ strong. Doubling your sales, with a 20% net profit, and an inspiring company culture is ALL possible. Let us show you the way. With CertainPath, Success is Made Certain. Visit www.mycertainpath.com for more information.

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